Sales Development Representative resume
What the hiring manager reads first
Summary
A sales leader usually looks first for results against quota, deal size, segment and sales cycle.
Also posted as: sdr, bdr, business development representative, outbound sdr, lead development representative.
See a sample applicationNot taking applications yet.
Read first
- Meetings booked and the share that became opportunities
- Pipeline created in dollars
- Outbound channels and sequences you ran
- Ranking against your team
One line, before and after
Original: Made cold calls and sent emails to mid-market prospects. Booked 212 qualified meetings in 2021, 64 of which became opportunities.Suggested: Booked 212 qualified meetings in 2021, 64 of which became opportunities, from cold calls and emails to mid-market prospects.
Why this changedMeetings and conversion lead; the activity explains how. Every figure in the rewrite is in the original line; nothing is added.
Section order
- Summary
- Experience
- Tools: CRM, sequencing, data
- Education
Where your resume has these sections. A section your resume does not have is not added.
Mistakes that cost interviews
- Call and email volume without meetings or pipeline
- Calling yourself a closer when you booked meetings
- Activity counts presented as results
- Adjectives in place of figures
- A methodology the resume never names
Evidence that counts in sales
- Quota attainment by period
- New ARR or bookings closed
- Average deal size and sales cycle
- Segment and motion: SMB, mid-market, enterprise; inbound or outbound
- The methodology and CRM actually used
- Pipeline built and conversion
Use what your resume already shows. A line without a number can still be strong when it says clearly what you did and where.
These are common reading conventions drawn from hiring guides and career services, not rules every employer follows.